Drop-Off Diagnostic

Find the leak. Fix that one first.

Five questions about where people quit your product. You leave with the likely cause, a ten-minute check, and a test to fix it.

About 3 minutes Keep your product open in another tab No signup
    Keys 1–5 pick, Enter continues

    Where you're losing people

    First use

    Most likely:

    How sure you can be

    Observed

    Likely causes, ranked

    Scored from your three answers. Rule out the top one before you move to the next.

      This week

      One number to track, and the order to work in.

      The number to watch

        Research that confirms it

        Moderated usability tests

        Dlightning runs it with your users and hands you what we found.

        See the Concierge Service